Tutorial Articles

December 15, 2017

Strategic SEO Decisions to Make Before Website Design and Build

The aim: This post highlights SEO areas that need to be addressed and decided on before the website brief is sent to designers and developers. Imagine […]
December 20, 2017

The Wonderful World of SEO Meta Tags

Meta tags represent the beginning of most SEO training, for better or for worse. I contemplated exactly how to introduce this topic because we always hear […]
December 25, 2017

Pros and Cons of HTTPS Services: Traditional vs Let’s Encrypt vs Cloudflare

If you have a website property verified in Google Search Console, and the website is not HTTPS-secured, you’ve likely seen some form of the following message […]
December 30, 2017

Reputation Management SEO: 6 Advanced Tactics

Last week I visited Milan, Italy thanks to the generosity of the US State Department and Marco Montemagno, organizer of Social Media Week. I was, first off, impressed that […]