Tutorial Articles

May 30, 2018

Don’t Be Fooled by Data: 4 Data Analysis Pitfalls & How to Avoid Them

Digital marketing is a proudly data-driven field. Yet, as SEOs especially, we often have such incomplete or questionable data to work with, that we end up […]
June 5, 2018

Recommendations for a site search engine?

I need recommendations for a site search engine that does the following: Spiders your site’s content to X levels deep Build a database of page titles, […]
June 10, 2018

10 Ways Paid Marketers Can Leverage Inbound Marketing

It happened friends. After years of Rand exposing me to the many benefits of inbound marketing I am ready to admit it…{big gulp}…today’s marketer needs to […]
June 15, 2018

How to Fix Crawl Errors in Google Search Console

A lot has changed in the five years since I first wrote about what was Google Webmaster Tools, now named Google Search Console. Google has unleashed significantly […]